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Our story begins in the bustling streets of Joburg CBD, where founder Nobuhle Sithole began her own natural hair journey, the year is 2017 and with nothing but a bald head of hair, the birth of A2B Organics was inevitable.

Upon realising that she could not afford quality haircare as a student, she decided to take matters into her own hands, literally that is. After weeks of research she tried her first DIY Coconut oil. From coconut oil, to avocado oil and eventually our signature aloe vera oil, her love for DIYs soon grew into a full blown obsession.

It was in 2019 when she finally decided to take the DIYs to the people, and it’s safe to say the rest is history. From her love of DIYs A2B Organics was born, but it is from the love of nature that A2B Organics has grown.

Today A2B Organics is a haircare brand with a core principle of harnessing nature’s goodness and preserving it right until the moment you apply it. In our continuous efforts to grow and improve our products, we’ve moved from simple DIYs to well refined formulas. Much like nature itself we do not proclaim instant results but rather acknowledge the journey of growth as a process that takes you from A 2 B.

We hope that as you embark on this journey from A 2 B you feel the anointing by nature.

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